APPLE has launched its new iPhone in a shade of brilliant red to raise money for AIDS. The iPhone 7 and iPhone 7 Plus come in a vibrant red aluminium finish — first made famous in the iPod mini and Nano. Proceeds will be put toward providing access to lifesaving ARV medication in sub-Saharan Africa, through charity RED, The Sun reports.

An Apple spokesman said: “Apple today announced iPhone 7 and iPhone 7 Plus RED Special Edition in a vibrant red aluminium finish, in recognition of more than 10 years of partnership between Apple and (RED).

“This gives customers an unprecedented way to contribute to the Global Fund and bring the world a step closer to an AIDS-free generation.”

The announcement came as a shock to industry experts, who were expecting the rumoured new iPhone 7 to launch at Apple’s annual Spring event.

It’s also announced a brand new iPad which is cheaper than the iPad Air 2. It comes with a 9.7” display and 10-hours battery life with up to 128GB storage.

apple red iphone special version

Apple drove down price using an older chip than the iPhone 7 — but it has enough power to run everything you’d want on a tablet.

Those hoping for the iPhone 8, tipped to be called iPhone Edition, shouldn’t hold their breath.

The tenth anniversary iPhone is expected to be released in September.

Luckily, there are a lot of rumours to slake tech fans’ appetites — and now even some images which are an educated guess about what the phone will look like.